Friday, February 12, 2010

organic clothing series: #1 myths and realities of organic cotton


















the rise of stylish, eco-aware customers in Europe and the U.S. has seen the recent, respectable increase in the sale of organic clothing with a 50% growth since 2002. with organic cotton making up only 1% of global cotton production, it is a drop in the ocean in sustainability stakes.

yet, in our continuing quest to be better informed consumers, we nevertheless thought to share some benefits of organic cotton farming vis-à-vis conventional cotton farming: (1) similar yields and quantity, (2) protects farmers’ and their families' health through reduced dependence on pesticides, (3) empowers women as loans to purchase expensive chemicals and equipment (required for conventional cotton farming) are almost exclusively available only to men, and (4) improves farmers’ income and livelihood thereby breaking aid dependency and debt cycle. reason enough? full report and stats via ecochic magazine.

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